The stakeholders at the Center for Mexican American Studies (CMAS) wanted a new video to present at their annual scholarship banquet. This event is an important milestone to highlight the successes of the program in order to attract more donorships. They had a tight one-month deadline for turnaround. We set to work immediately to schedule and film student interviews and internal meetings.
The video needed to highlight the achievements of their scholarship program - the Academic Achievers Program, which provides scholarships, mentoring and leadership training to under-represented students who are often the first in their family to attend college.